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Advanced Google Analytics Answers – 2022 Assessment 4
Bold Texts are ANSWERS
1. What is “Remarketing” in Google Analytics?
When users visit a website for the first time and complete a conversion
When users are shown targeted ads to bring them back to a website and encourage a conversion
When Google Analytics can’t distinguish a new user because they have deleted their browser cookies
When a user buys an available product from a competitor
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2. To enable Remarketing in Google Analytics, what must first be enabled?
(select all that apply)
Advertising Reporting Features
Demographics and Interests
Google Ads or Display & Video 360 account linking
Custom Dimension
3. Which Remarketing audiences can be defined in Google Analytics?
(select all that apply)
Users who visited a specific page on a website
Users who played a video on a website
Users who speak a particular language
Users who searched for a product on Google Search
4. Remarketing can show relevant ads on which Google properties?
(select all that apply)
Google Display Network
Google Sites
Mobile apps
Google Search
5. What is the maximum duration a user can be included in a remarketing audience?
120 days
180 days
365 days
540 days
Advanced Google Analytics Assessment 4 Answers
6. What Google Analytics data can be used to define a remarketing audience?
(select all that apply)
Pre-defined Segment
Custom Segment
Custom Dimension
Custom Metric
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7. How many user cookies does an audience list require to be eligible for Google Ads Search Ad remarketing?
100
1000
2000
5000
8. Which users could be targeted with Dynamic Remarketing to bring them back to a website?
(select all that apply)
Users who posted a favorable product review
Users who viewed a website search result page
Users who viewed product detail pages
Users who abandoned their shopping carts
9. To set up Dynamic Remarketing for a retail vertical, what must be linked to Google Ads?
The Google Search Center
The Google Analytics Center
The Google Merchant Center
The Google Help Center
10. To set up Dynamic Remarketing, what must first be created in Google Analytics
Custom Segment
Custom Metric
Custom Dimension
Custom Report
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Finally this was Google Analytics Advanced Answers 2022 Assessment 4
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