Moz Academy Client Onboarding Quiz Answers

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About Moz Academy Client Onboarding Quiz

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Total Questions – 10

URL Of Exam – https://academy.moz.com/client-onboarding

1 – The new client questionnaire is intended to gather information about which of the following? Select all that apply.

(A) The client’s competencies

(B) The client’s company

(C) The client’s customers

(D) The client’s competition

(E) The client’s conversions

2 – Who should be invited to participate in internal onboarding when a new client is signed?

(A) Only the SEO specialist(s) and account manager(s) who will be directly involved in the project

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(B) The agency’s full SEO team

(C) Everyone at the agency that has potential to be involved in the project, including the full SEO team and other connected teams

3 – List two methods of familiarizing yourself with a client industry of which you have little to no prior knowledge.

The correct answers are client questionnaireand kickoff meetings.

4 – At what point in the onboarding process should Google Analytics, Search Console, and Moz Pro Campaigns be set up or verified?

(A) The timing of these tasks is unimportant

(B) As early as possible

(C) After the first kickoff meeting

(D) After the second kickoff meeting

5 – Which of the following is not one of the primary goals of client onboarding?

(A) Synchronizing goals

(B) Improving search visibility

(C) Sharing information

(D) Addressing concerns

(E) Establishing a relationship

(F) Instilling confidence

6 – Which of the following are important considerations for establishing each project stakeholder’s communication responsibilities? Select all that apply.

(A) Interactivity

(B) Interest

(C) Influence

(D) Information

(E) Involvement

7 – Which of the following is an example of informal written communication?

(A) A monthly project report

(B) The client contract

(C) A 30-day check-in meeting

(D) An email between the account manager and client CEO

8 – At what point in the onboarding process should the new client questionnaire be shared with the client?

(A) During the second kickoff meeting

(B) After the 30-day check-in meeting

(C) Just after the project contract is signed

(D) During the first kickoff meeting

9 – At what point in the onboarding process should the communication plan be shared with the client?

(A) During the first kickoff meeting

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(B) Just after the project contract is signed

(C) After the 30-day check-in meeting

(D) During the second kickoff meeting

10 – True or false: Every project stakeholder on the client side should be present at both kickoff meetings.

(A) True: Full attendance at both meetings guarantees that no one will miss any important decisions or information.

(B) False: Stakeholders with low project involvement may not need to be present at the second kickoff meeting.

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