Video in Campaign Manager Answers 2022

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Video in Campaign Manager Assessment Answers, Video in Campaign Manager Assessment Answers 2022
Video in Campaign Manager Answers, Video in Campaign Manager Answers 2022

1. What information is packaged in a Video Ad Serving Template (VAST) tag?

Display image files, javascript video player

Rich media for in-app environments

Video serving files, companions, and tracking pixels

Dynamic banners

2. You want to know how many viewers watched your entire 20-second ad. Which metric do you reference?

Video Plays

Video Completes

Video First Quartile Completions

Companion Impressions

3. You’re trafficking to two different publishers. One publisher does not accept .mov files. What do you do?

Create two separate campaigns

Manually create VAST tags for the publisher that does not accept them

Turn off “Control transcodes from the placement”

Turn off .mov transcodes on the placement level for that publisher

4. When trafficking your campaign in Campaign Manager, what action do you complete first?

Activate placements

Create placements for each publisher

Upload creatives

Export VAST tags

5. Your client is comparing the music in two video creatives and wants to know how many times viewers muted their audio. In what category can you find this metric in Report Builder?

Media cost

In-banner video

Rich media

n-stream video

6. Hannah’s video ad is not rendering properly in her publisher’s video player. What should Hannah do to troubleshoot the problem?

Nothing, as VAST tags are updated dynamically

Avoid using cookie-based targeting, particularly in desktop environments

Test her VAST tag with the VAST Suite Inspector

Re-upload her creatives

7. Your campaign uses geographic targeting. How do you ensure your ad always has an eligible ad to serve on mobile devices?

Use the VAST Suite Inspector

Verify your publisher’s mobile requirements

Never include companion creatives

Activate the default ad

8. What quality of video should you upload to Campaign Manager so it transcodes it into as many sizes as possible?

The smallest file possible

A good balance of quality and file size

Optimized for mobile devices

The highest quality possible

9. Samir is using Campaign Manager to run video ads for his agency’s clients. His clients want to run new creative. How will Samir execute this request?

Swap in new creative and re-send VAST tags to publisher

Swap in new creative and the VAST tags will update dynamically

Create a new in-stream placement for the new creative

Tell the client creative swaps are not supported

10. Whose video specifications are the most important for advertisers to follow?

Publishers

Google

None

Creative agencies

11. What type of video ad would an advertiser use to target users who are watching streaming video content?

n-banner video

A creative application program interface (API) that lets an advertiser build rich media ads

In-stream video

Rich media

Video in Campaign Manager Answers Completed

Video in Campaign Manager Assessment Answers, Video in Campaign Manager Assessment Answers 2022
Video in Campaign Manager Answers, Video in Campaign Manager Answers 2022

 

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